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Sep 9, 2013

7 Shareable Facebook Posts

Have you ever feel like your Facebook posts are not getting the amount of attention that you wish to have? Or the posts are not giving you the 'viral' effect? Marketo reveals that shareability is all about what the post does to people- it affects them in such a way that they want to share with others. Highly shareable posts do at least one of the following:

GIVE: Offers, discounts, deals or contests that everyone can benefit from, not just one sub-group of your friends.

ADVISE: Tips, especially about problems that everyone encounters; for example, how to get a job or how to beat the flu.

WARN: Warnings about dangers that could affect anyone.

INSPIRE: Inspirational quotes.

AMAZE: Amazing pictures or facts.

UNITE: A post that acts as a flag to carry and a way to brag to others about your membership in a group that’s doing pretty darned good, thank you very much.
AMUSE: Funny pictures and quotes, as long as they’re not offensive to any group- sometimes the humor isn’t quite as strong or edgy- it has to appeal to a general audience.